Three Tools, One Loop
Designed, wrote, and built a content calendar, a writing agent, and an editing surface that run one editorial loop end to end. 417 items across 13 projects, three tools, one design system.
- Role
- Content and Communications Director
- Client
- Bolt.new
- Date
- September 2026
- Link
- View live →
- Case Study
- AI Tooling
- Editorial Infrastructure
Most content leaders talk about AI fluency. Fewer have built the tooling their team runs on.
The build. Three tools on one design system. ContentedCal holds the plan, a React and Supabase calendar running 417 content items across 13 active projects. write-strike does the writing, 11 skills shipped to the team through a private plugin marketplace. Copydesk is where the writing gets read and edited, an Electron app that picks up a draft the second it exists.
Why it works. They pass work to each other through plain files and one database, so there’s no integration to maintain and nothing lost in transit. Every piece moves through all three without being re-entered once.
The part that matters. I built all three with an AI coding agent. I’m a writer, not an engineer, and that’s the point rather than the caveat: the work is the specification, the design, the interface copy, and the judgment about what a tool should refuse to do.